jakiro
Source: Open Social Insights, Mirror; Compiled by Deng Tong, Bitchain Vision
In the coming years, we will witness a profound shift in the social media landscape, a phenomenon I call “a speculative migration.”The movement, which was initially triggered by speculation in the cryptocurrency market, will quickly evolve into a massive migration to Web3 social platforms such as Farcaster and Lens.The driving force behind this shift lies not only in the potential for economic gains, but also in the unique experiences these platforms offer, especially through community-driven token incentives and innovative use of meme coins.
“The best meme is the sport from one place to another” – Jess Sloss, Seed Club
Fuzzy effect: community-driven outflow
A classic example of this trend is Blur, a platform that successfully uses community tokens to attract users away from established giants like OpenSea.By providing incentives that are in the interests of the community, Blur has successfully created a compelling ecosystem that rewards participation.This approach reflects how the Web3 platform leverages token economics to build and maintain a vibrant online community.
The Rise of Memecoin: $POINTS and $DEGEN
Farcaster is a decentralized social network based on Ethereum and has been a playground for many new meme coins such as $POINTS and $DEGEN, adding new dimensions of engagement and incentives within the platform.Especially $POINTS, it soared, with a surge of more than 2,000% in one day.These tokens represent more than just speculative assets; they demonstrate the power of community engagement and new ways to create and share value in a decentralized environment.
“People want to be part of the inevitable motivation” – Jess Sloss, Seed Club
Speculation characteristics: Web3 speculation engine
The speculative appeal of Web3 social platforms is significantly enhanced by specific features that support various forms of speculation:
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In-app casting:Users can create and mint their own tokens within the platform, providing a direct way to participate in the crypto economy.
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Post-casting:Similar to NFT, posts or content can be minted, thus enabling ownership and transactions of social media content as a digital asset.
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Real-time on-chain activities with social background:On-chain activities such as casting and transactions are entering an increasing number of social sources, leveraging profile data and social graphs from web3 social protocols to provide social context.
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Reward:The platform allows users to use crypto tokens to reward content creators, providing direct monetary value for social interaction and content creation.
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In-app transactions:The integration of in-platform trading capabilities allows users to buy, sell, or trade tokens without leaving the application, thus maintaining users’ engagement in the ecosystem.
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Channels for specific tokens/transactions:Dedicated channels or communities within these platforms where users can discuss specific tokens or trading strategies, thereby fostering communities that share economic benefits.
These functions not only provide speculative means, but also foster a vibrant ecosystem in which creativity, content and community engagement are directly related to economic incentives.
Encourage large-scale migration to Web3 social platforms
The success of Blur and Farcaster provides a blueprint for encouraging wider migration to Web3 social platforms.By creating an ecosystem where users are not only consumers of content, but also active participants and stakeholders, these platforms provide a richer and dynamic social experience.This paradigm shift involves not only economic benefits, but also fostering a sense of community and a sense of belonging, and the contributions of each member are recognized and valued.
The future: Build an interconnected and empowered digital world
Going forward, the focus of the Web3 platform may shift from purely economic incentives to a more comprehensive assessment of its capabilities.The key to maintaining this outflow and reaching a larger audience is the ability of these platforms to provide innovative capabilities, equitable engagement and true community engagement.
in conclusion:
When we witness the “speculative migration” of the Web3 social platform, it is not just a migration, but a dawn of a new era of social interaction, where economic incentives, community participation and technological innovation come together.This era of change requires action: builders and developers, we encourage you to explore and create more speculative opportunities in the Web3 platform, leveraging the broad prospects of digital assets and social interaction.Users of these emerging platforms are deeply involved in the speculative community; your participation, creativity and engagement are crucial to shaping the future of these networks.And spread this message widely to all enthusiasts and believers who believe in the potential of Web3 social platform.Share your experiences, educate others, and invite more people to join this exciting journey.Let us work together to build, engage and expand the impact of this outflow and inspire a decentralized, dynamic, community-driven future.In this new digital environment, where everyone has the interests and voice, we can work together to shape a future that is both innovative and inclusive.
