The old king is dead. The new king is crowned: Meme’s power changes on the coin issuing platform

Author: 0xresearch

Recently, friends who issued coins on Solana have mentioned Pump.fun less and less, and have talked about a new name – LetsBONK.fun.

Some people say that Pump.fun abdicated, and the new king is it.

What exactly happened?Why are the choices of community users changing quietly?

We will tell you the story of this “platform translocation” in simple language.

Pump.fun: Since he was the overlord, he is now deeply trapped in the whirlpool of public opinion

Pump.fun has been the hottest Meme coin issuing platform on Solana in the past year or so.

It is simple to operate and can issue coins by itself in just a few steps, attracting a large number of creators and speculators to influx.

I used to be able to launch tens of thousands of Meme projects online in a day and make a lot of money.

But the problem has gradually been exposed:

The platform has collected a lot of money, and its cumulative revenue exceeded US$700 million in more than a year

User returns are very small, and the data shows that less than 5% of users can earn more than 1,000 US dollars

The platform does not support project growth, nor does it leave anything for the community or ecology

Finally, it was announced that it would issue platform coins, with a valuation of up to US$4 billion!

In a word, the platform makes a lot of money, but users become “running tool guys”.

Image: Pump.Fun related address sold 112,000 SOLs again, approximately $16.89 million

LetsBONK.fun: It is not for the book, it is for the “co-construction”

In April 2025, LetsBONK.fun, a coin issuing platform led by the Meme currency BONK community, was launched.

It makes people’s eyes shine as soon as it takes action:

  • On the first day of launch, 800,000 people participated and 2,700 tokens were released.

  • Transaction volume exceeded US$300 million within 24 hours

  • As of now, 180,000 tokens have been issued through the platform, far exceeding similar platforms

The biggest difference is that the platform does not harvest everyone, but gives back the income to the ecosystem.

The real “co-construction platform”: how to distribute income?

Let’s take the on-chain distribution data for July 7, 2025 (total revenue 68, 768 SOL):

The mutual achievement of the platform and meme: LetsBONK.fun is not just encouragement, but real money support

The LetsBONK.fun platform will not only support the project launch, but will also pay for help.

Take $USELESS as an example:

Platform purchase $USELESS directly from the market to build a project treasure

And use this asset to help it apply for a first-tier exchange) listing

According to statistics, the initiative has invested more than $600,000

In the meme world, this kind of support is almost unprecedented.

Pump.fun makes money with the community but leaves no resources for the project; while Bonk.fun uses real money to push the project to a bigger stage.

It can be said that LetsBONK.fun did something Pump.fun had never done before, and users were voting with their feet.

A set of latest data that tells everything:

As of July 2025:

  • LetsBONK.fun’s token issuance volume is 15,600, officially exceeding Pump.fun’s 11,500

  • LetsBONK market share is 51%, Pump.fun retreats to 39.9%

  • Leading in the number of popular projects, active users, and daily transaction volume

These are not simply “hype”, but a new generation of coin issuance samples that combine with community, functions, and narratives.

So, why did the user choose LetsBONK.fun?

Because it sends a signal:

  • You are not a leek, but a co-constructor

  • Items are not for cutting, they are for growing

  • Participation is not “dreaming”, but “doing things”

This is also why so many people flock to this platform, not just to issue a coin, but also to a space where you can “play for a long time and do it deeply”.

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