Anthony Pompliano: Bitcoin bull market is driven by businesses

author:Anthony Pompliano, Compilation: Shaw bitchain vision

To investors.

The way Bitcoin is popularized is very special.Most technologies are first adopted by the military and state, and then enterprises will adopt them, and eventually ordinary people will be exposed to these technologies.This was the case with the Internet, mobile phones, computers, and many other innovative technologies in the last century.

But Bitcoin is different.

People were the first to accept Bitcoin.The state believes it should be banned.The company feels that the risk is too great.It is the ordinary people who work hard to understand this asset, realize market opportunities, and muster up the courage to buy and hold the world’s first decentralized digital currency.

People have also gained generous returns for taking this risk.

Nowadays, various companies are working hard to catch up.Bitcoin platform River just released an excellent report showingCurrently a large proportion of Bitcoin buyers come from businesses, not individuals.

Sam Baker and Vincent Lee wrote:Businesses have become the main driving force behind Bitcoin’s continued bull market.In the first eight months of 2025, the amount of Bitcoin funds flowing into the corporate balance sheet has exceeded the total amount of US$12.5 billion in the full year of 2024.”

An important reason why companies increase their holdings of Bitcoin on a large scale is the rise of Bitcoin treasury reserve companies recently listed.The report said these reserve companies “produced 76% of all business purchases since January 2024 and 60% of publicly reported business holdings.”

Since Microstrategy became the first publicly traded company to hold Bitcoin on its balance sheet, we have seen more and more companies follow suit.It is estimated thatCurrently, more than 50 listed companies each hold at least 10 Bitcoins.

And these companies are not only in the United States.In fact, the phenomenon of Bitcoin reserves became a global game almost overnight.In almost every market, listed companies continue to convert their local currencies into a robust currency in this digital form.

Therefore, these fund management companies are obviously an important reason for the continued bull market in Bitcoin.But it is therefore obvious that these treasury reserve companies are an important reason for the continued bull market in Bitcoin.But what is important is,Although these companies buy large quantities of Bitcoin, they are still slightly inferior to funds and exchange-traded funds (ETFs), the largest category buyer of Bitcoin so far this year.

In a bull market, there are various types of buyers that are healthy, so it is a good thing to see demand from funds, ETFs, treasury companies, private companies and individuals.

But let’s go back to the issue of corporate holdings of Bitcoin first.Most companies will never put most of their balance sheets into Bitcoin, at least not in the short term.Therefore, the more realistic situation is,The company invests 1% of its balance sheet into this digital asset.

1% may not sound like a lot, but look at how much difference will be made if 1% of the funds are allocated to Microsoft, Google and Apple since 2020.

Since 2020, the balance sheet purchasing power of these companies has shrunk from 14 billion to $21 billion.Think about it, how crazy it is.In just five years, the invisible tax of inflation has swallowed up more than $14 billion in shareholder value.It’s simply incredible.

If these companies allocate only 1% of their funds to Bitcoin in 2020, their respective capital gains will increase by $14 billion to $29 billion in the same five years.We are talking about the fluctuations of more than $25 billion in the size of each company’s funds.

And the risk they had to take at that time was only 1% of the configuration.In hindsight, this seemed like an obvious decision.

This reminds me of the last point, which is the actual operation of enterprises in terms of Bitcoin allocation ratios.River data shows that many businesses allocate far more than 1% of Bitcoin.According to a July 2025 survey,Average 22% of its net profit is allocated to Bitcoin, with a median allocation of 10%..

So that’s the case.Since 2020, even a 1% allocation ratio has had a significant impact on most companies’ balance sheets, but the average allocation ratio is as high as 22% of net income and the median is 10%.

Intuition tells me that those percentages will rise over time.

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