
Author: Guoguo
one,Project Speed
1. Notcoin
Notcoin is considered to be the first “out” project of the Telegram ecology.Since the beginning of this year, NOTCOIN has been quickly spread with its own MEME attributes and brainless TAP-Toarn gameplay. It has won 5 million users for a week, with a peak daily life of more than 6 million.
After confirming the issuance of the coin, the feedback from the market to notcoin also exceeded the expectations of most people.Notcoin’s token $ not landed on many front -line exchanges on May 16, and set a new high of $ 0.021 on June 2.The total amount of $ not was 102.7 billion, full of circulation, and the current FDV is about 1.99 billion US dollars, with a market value of top 100.
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2. UXLINK
UXLINK, which is also based on Telegram, is a social platform and infrastructure that focuses on acquaintances.Since its release in April 2023, UXLINK has become the king of traffic of the new generation of social products with its unique Link-To-Earn gameplay.According to the project’s official website, UXLINK has more than 7 million registered users from 190 countries and regions, and 100,000 groups can reach more than 8 million users.Recently, UXLINK completed the first phase of NFT distribution activities, as the basis for the upcoming large -scale $ UXLink token airdrop and future layered operations.
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https://dapp.uxlink.io/
two,Mass Adoption Method Theory
As the BUZZ Word, the world’s evergreen world, Mass Adoption is a problem that almost all application layers of entrepreneurial teams cannot go around, and it is also the root cause of the attracted attention of games, social, and RWA tracks.
Obstacles around Mass Aduption can usually be attributed to the following categories:
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Institutional funds lack compliance entry and exit channels
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The entry threshold for ordinary users is high and lack of trust
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Developer’s ecological imperfect ecology
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Infrastructure cannot carry large -scale applications
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Lack of investment targets that meet the mass taste
Regarding the first point, we witnessed the passage of the Bitcoin ETF in this cycle.The changes in the macro environment make the call of Web3 a real “killer application” more strong.
From a more intuitive perspective, the two core elements of the implementation of Mass Adoption are::
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Lower entry threshold, threshold for use, and more silky products,
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The positive and external nature of the user’s fission efficiency and the ability of ecological extension
The following will be discussed around the methodology of notcoin and UXLINK on Mass Adoption.
First summarize the differences between NOTCOIN and UXLINK in Mass Adoption’s methodology.
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1. narrative ideas
1. Notcoin: Game + Meme
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The game attribute is reflected in the mechanism of its fun of playing
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Meme attribute is reflected in the project name and blank white paper
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In essence, it is operated with Meme’s thinking.
2. UXLINK: social platform + infrastructure
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Based on the TELEGRAM traffic pool and the existing related system chain to build a new chain trust social relationship
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Inside the Telegram user pool, the incentive infrastructure of the new chain trust relationship has been established, not to repeat the wheels through the DAPP method in vitro
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The viscosity of social attributes is far greater than the viscosity and retention of the game or earning a platform. UXLINK uses socializing as a cut in to expand the viscosity of other ecological cooperation
2. User onboard
1. Notcoin: TAP-TO-EARN
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Integrated Telegram mini app, free, lightweight mining can be performed for free and lightweight
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The core gameplay is simple and direct, click on the screen to earn gold coins
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Other gameplay includes functions such as teamwork, points league, energy management and recommendation rewards
2. UXLINK: Link-TO-EARN
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Guide users to share the invitation link of “Joining the TG community of UXLINK”, and invite users to get UXUY points
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Users can believe in the link of the real world on the chain through Link-TO-EARN.
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The social network of acquaintances can easily spread from one -on -one and become the basis for group and network effects.
3. Developers introduce
1. Notcoin: No external developer
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The game code is open source, allowing developers to audit its operating mechanism
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No external developers are not introduced
2. UXLINK: Actively introduce external developers
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DAPP layer precipitated large -scale social relations data provided to developers through the API of the protocol layer
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The AWC protocol can handle the identity and asset relationship in the chain, and assist the AI model for behavioral analysis and recommendation
4. Infrastructure
1. Notcoin: Telegram mini app
2. UXLINK: self -built infrastructure
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The RWS protocol mainly solves the problem of acquaintance’s social map, which can help developers achieve better recommendation and growth
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The AWC protocol mainly solves the relationship between identity and assets on the chain, which can help developers better understand users, and help the AI model conduct behavior analysis and recommendation
5. Ecological cooperation
1. Notcoin: concentrated in Telegram ecology
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Obtained public support from Ton Labs and Ton Foundation, and was integrated into the Telegram wallet
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Reach cooperation with Catizen (leisure game), TONGIFTS
2. UXLINK: Wide cooperation with DEFI, AI, Gamefi, etc.
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Cooperate with the web3 wallets such as Binance and OKX for UXUY points and NFT distribution
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The “UXLINK Social Ecological Alliance” was released to further expand the cooperation of the developer community and third -party projects. Recent income and profit growth rapidly
6, incentive method
1. Notcoin: Fair division+full circulation
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Give up ownership, 0%trading tax, increase decentralization and fairness
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Line is full circulation
2. UXLINK: layered operation+long -term incentive
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Realize layered operations by the issuance of 4 -level communities NFT
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Reserved 65%of the large proportion of inspiration to the community
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Active users can get incentives for UXLINK and ecological projects for a long time
7. Token use case
1. Notcoin: Meme Coin No UTILITY
2. UXLINK: Clear token empowerment + shrinking expectations
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Developers use the $ UXLINK payment agreement, data, DAPP cost, 85-90%of which are allocated to community users
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User pay $ UXLINK as a transaction commission (1%-3%) to get airdrop/investment opportunities
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Partners pay $ UXLINK to get customer acquisition help
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Under the premise of limited supply, $ UXLINK has a clear and clear usage scenario, which can form a benign contraction mode
three,Data insight on the chain
Due to the uncertainty of the data sources and calibers under the chain, this part mainly compares the data on the chain of notcoin and UXLINK. Among them, the data on the notcoin chain is on TON, and the main data of UXLINK is on Arbitrum/EVM.
1. Holders
Holders is a key indicator to measure the degree and potential of Mass Adoption. A considerable number of Holders is the basis for consensus.At present, almost all cryptocurrencies in the number of Holders have formed the Lindy effect, and have gained strong reputation in the community.
PEPE is the fourth MEME Coin currently ranked fourth in Holders, second only to Doge, Shib, Meme. Since the number of Holders has exceeded 100K for the first time in May this year, the price of PEPE has entered a good rise range.
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https://bitScreener.com/top-cryptos-with-most-holders?
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https://dune.com/wuligy/pepe-Metrics
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According to the data on the TON chain, NOTCOIN has about 220,000 $ Not Holders before TGE, which has risen steadily after the top. At present, the total number of Holders has exceeded 1.6 million.
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https://tonalytica.redOUBT.OnLine/public/dashboards/ddu5wpspip3riiozmgvm2tv8d9sandmoumck_slug=Default
Because UXLINK has not issued coins, we use chain points and NFT holdings to estimate the future $ UXLINK token Holders.According to Dune data, UXLINK currently has over 4.4 million chains and NFT Holders, including more than 1.5 million NFT HOLDERS.Only high -quality community users who have reached a certain point requirements can Mint NFT as NFT Holder, and NFT Holder can get 100 % airdrops. ThereforeThe scale is almost equivalent.Over time, it is expected that the number of Holders before TGE will be higher, becoming the largest number of airdrops in history.
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https://dune.com/uxlink/uxuy
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https://x.com/uxlinkOffical
2. Active users
We use $ not tGE and active holders for 5 days after 5 days as the estimate of Notcoin. It can be seen that the overall data of the data has declined, and the 500,000 at the beginning gradually decreased to 200,000.
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https://tonalytica.redOUBT.OnLine/public/dashboards/ddu5wpspip3riiozmgvm2tv8d9SkzjSLug=default
DAPPRADEAR data shows that there are more than 500,000 UXLINK daily live users, which are 574,000, 1 million, and 38 million in 24H, 7D, and 30D, which are more consistent with the official data.Since UXLINK has established a strong web3 social network between users, and $ UXLINK will continue to airdrop to active users after it goes, there is reason to believe that UXLINK will better maintain its user stickiness.
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https://dappradar.com/rankings/social
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https://dune.com/queries/3477817/5845084
3. Token distribution
According to the official NOTCOIN account, the total supply of $ not to token is 102,719,221,714.Among them, 80,219,221,714 (78%) will be assigned to miners (Tap-To-Earn) and VOUCHER (NFT) holders, and the remaining 22,500,000,000 (22%) will be assigned to future ecosystem funds, development funds, etc.Essence
According to the white paper information, UXLINK will use a dual -profile model, including a practical tokens ($ UXUY points) and a governance token ($ UXLINK).
The $ UXUY integration generates a link -based (POL) mechanism and has no pre -casting. Users can obtain tokens by inviting others and contributing ecological systems.Based on time, network connection, and total network size, rewards will gradually decrease.
The total supply of $ UXLINK token is 1,000,000,000.65%of them will be assigned to community contributors and developers (POW, LINK-TO-EARN & amp; Build-to-Earn), and the remaining 35%will be assigned to investors, teams and project development.
Four,Conclusion
Whether it is STEPN as a Mass Adoption example last cycle, or NOTCOIN and UXLINK on the stage of attention on the stage of this cycle, its bright scores in a short time are the result of large -scale use as the starting point of product design rather than specialty categories.Specifically, Stepn and NOTCOIN are not the standard game items in the standard sense. UXLINK is far from a web3 improved MESSAGING product. Low thresholds, interesting and correct incentives are their common points, and they are also deeply embedded in Mass Adoption of DNA products DNA.Gene.We look forward to products like NOTCOIN and UXLINK that can shorten the distance between us and web3.